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What Is Decision Profile Mapping?

Mar 31

3 min read


The First Step to Smarter, Balanced Decision-Making in Your Organization

Decision-making sits at the heart of leadership. But too often, organizations rely on instinct or hierarchy rather than insight. That’s where Decision Profile Mapping begins—by uncovering the cognitive strengths, experience and blind spots across your team.

Before your company can improve how it makes decisions, you need to understand who’s making them, how they think, and whether you have the right mix of decision-making styles in the room.

Why Decision Profile Mapping Matters

While personality tests give insight into communication or behavior, Decision Profiles focus specifically on how people make decisions. These aren’t about what kind of person you are—they’re about how you evaluate risk, process information, work with others, and drive toward outcomes.

Wizer’s Decision Power Profiles reveal seven key archetypes:

  • Visionary – Bold, future-focused thinkers

  • Analyzer – Evidence-driven and data-oriented

  • Collaborator – People-focused and inclusive

  • Guardian – Risk-aware and process-oriented

  • Explorer – Open to possibilities and options

  • Achiever – Goal-driven and outcome-focused

  • Deliverer – Detail-focused and execution-minded

When you map these profiles across your company, you gain immediate visibility into your organizational decision-making dynamics.

What Is Decision Profile Mapping?

Decision Profile Mapping is the process of collecting and analyzing decision-making styles across individuals and teams. Once your people complete the Decision Profile, Wizer gives you access to:

  • Company-wide aggregation of cognitive decision styles

  • Team-level breakdowns by department or role

  • Visual dashboards showing which archetypes dominate

  • Blind spots where crucial thinking styles may be missing

This goes beyond traditional assessments. It’s not just about who your people are—it’s about how they think through choices, what they value in a decision, and how they collaborate with others.

What You’ll Learn from Your Team’s Decision Profiles

Let’s say you map your team and discover:

  • 34% of employees are Guardians, strong in risk management

  • 21% are Explorers, great at generating new ideas

  • 18% are Collaborators, focused on consensus

  • Only 5% are Analyzers, the deep data thinkers

This snapshot tells you a story:

  1. You’re likely excellent at stability and consensus.

  2. You may struggle with fast decisions or creative leaps.

  3. You could be missing precision or analytical depth in your strategy sessions.

Decision Profile Mapping highlights imbalances, strengths, and group dynamics—allowing you to make informed decisions about how to structure teams, lead initiatives, and approach key business challenges.


Aggregated Decision Profiles
Aggregated Decision Profiles

Why Every Company Should Start Here

Many organizations face the same hidden problems:

  • Over-reliance on one leadership style

  • Groupthink and slow innovation

  • Misalignment between departments

  • Key voices missing from critical decisions

Mapping your decision profiles exposes these issues early. It gives you a diagnostic view of how your people think, not just what they do. From there, the path to better decision-making becomes clear.

From Mapping to Activation: What Happens Next?

Once you’ve completed Decision Profile Mapping, you can begin to:

1. Build Balanced Panels

Use Wizer’s live recommendation engine to assemble high-performing decision teams with the right combination of archetypes.

2. Unearth Hidden Talent

Discover individuals whose cognitive styles make them suited for specific types of decisions—people who might otherwise go unnoticed.

3. Track Team Dynamics Over Time

As your organization grows, Wizer helps you see how decision-making capacity evolves. You can view strengths, gaps, and decision outcomes in real time.


Wizer Unearths Talent
Wizer Unearths Talent



Why It’s Different From Personality Tests

Wizer’s Decision Profiles are informed by:

  • Wise Crowd Theory – Diverse, independent groups outperform individuals.

  • Cognitive Diversity – Six unique problem-solving lenses.

  • Big Five Personality Traits – The foundational drivers of behavior and thought.

But the real innovation? These profiles don’t live in a PDF. They live in a platform.

With Wizer, your team’s decision styles plug into a dynamic, real-time system. This lets you:

  • See who’s in the room (and who’s missing)

  • Build smarter panels for each decision

  • Strengthen strategic execution and innovation

Getting Started With Decision Profile Mapping

For many of our clients, Decision Profile Mapping is the first step. It helps them understand how their people think, collaborate, and drive decisions—and why some decisions move fast while others stall.

Once mapped, they’re able to:

  • Optimize cross-functional collaboration

  • Make leadership teams more complementary

  • Improve engagement in strategic initiatives

And it leads to even bigger outcomes: creating lasting organizational intelligence.

Final Thought: Decision-Making Is a Team Sport

Most decisions in organisations should not be made by one person. The best decisions are made by groups—executives, project leads, departments, stakeholders. Yet without visibility into how those groups are wired, companies risk imbalance, stagnation, or misalignment.

Decision Profile Mapping helps you move from guesswork to grounded insight.

Start with mapping. Then build panels. Then watch your decisions (and your people) reach their full potential.

Ready to map your organization’s decision DNA? Get started with Decision Profiles here

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